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Biography
Travis splits his time between corporate management practices and the legal areas of the ever-evolving medical marijuana industry. In addition to his duties as CEO of Shift Cannabis Co., Travis currently sits on the board for other well-established medical marijuana companies to include California companies Auntie Dolores and Tradiv and Colorado businesses Sporitas and PotGuide. Travis is also a Founder and Board Member of Green Dream Cannabis in Boulder, Colorado. Travis’ expertise in the medical and recreational marijuana industry is evidenced by his annual invitations to speak and moderate panels at the National Marijuana Business Conference in Las Vegas and the National Cannabis Industry Association Conferences in Denver and New York City. When Travis is not speaking on the national stage, he’s making waves on the national page, having been interviewed for features in Worth Magazine, Dope Monthly, Marijuana Business Magazine, and numerous local Colorado publications.
Travis may be a CEO, attorney, and entrepreneur, but his most important position is as a loving husband and caring father to three children. Having worked in a family business early in his career, Travis understands and respects the subtleties of decision making that impact those dear to him. The business of business runs deep in Travis’ blood, but he still considers himself a naturalist and adventurer by heart, continually longing for The Rocky Mountains and always planning his next journey beyond the boardroom.
Professional Highlights
- 2016 – Selected to represent the cannabis industry on the Inaugural Boulder Marijuana Advisory Panel, charged by Boulder City Council with recommending legal and policy changes and directions for the future of Boulder's marijuana regulatory framework.
- 2015 – National Cannabis Industry Association, Denver, CO – Panel Presenter and Moderator. Spoke on the topic of boutique cannabis and effective customer retention to an audience of both established cannabis industry operators and entrepreneurs intending on penetrating the cannabis space. Moderated the diverse panel of national cannabis industry professionals to include the question and answer section.
- 2015 – Marijuana Business Daily National Conference and Expo, Las Vegas, NV – Distinguished Panel Presenter. Addressed a diverse audience of financiers, operators, and regulators on the topic of finding and retaining retail cannabis patients and customers.
- 2015 – National Cannabis Industry Association, New York, NY – Keynote Speaker to close the conference and expo. Spoke on the topic of hand-crafted, small business cannabis operations, scalability factors, distribution networks, brand ambassadors, and overall administrative logistics to shift the tired, traditional business paradigm. Audience members included financiers, politicians, Fortune 500 business professionals, as well as current and future cannabis entreprenuers.
Experience
Chief Executive Officer
Shift Cannabis Co.
August 2010 - present
Director
Green Dream Cannabis
August 2010 - present
Director
Auntie Dolores
August 2014 - present
Director
Tradiv, Inc.
June 2015 - May 2016
Education
University of Colorado School of Law
Juris Doctor (J.D.)
2003 - 2006
Colorado State University
Bachelor's Degree
1996 - 2000
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